Diligent
Headquartered in New York, but with 14 regional offices around the world, Diligent is a world top 50 SaaS firm creating applications that enable board members to securely work with and collaborate upon board information. They are the team behind the world’s first, and most popular board portal Diligent Boards™.
Idea
Rebrand of Diligent’s global marketing materials, channelling their brand’s passions, excellence and thought leadership into national & global campaigns, delivering increased brand awareness, product consideration and lead conversion.
Services
Campaign & Collateral Concepting, Copywriting, Art Direction & Design across Advertising & Events, Whitepapers, Case Studies, Brochures, Micro-Sites, Landing Pages, Email Marketing, Product Video, Social Media, Retargeting Ads and SEO.
Results
Marketing activity produced 95% of new business leads, individual user’s increased from 3,900 to 120,000, clients grew from 4,700 to 120,000 and they achieved annual recurring revenue of $200,000 Million, making them one of only 50 SaaS firms in the world ever to do so.